Inspiring Enchantment & Illumination with Tarot & Intuitive Guidance

Join the Fun! Win Prizes! Let’s Celebrate Tarot Today!

Once upon a time, in 2003, my friend Den Elder initiated a worldwide Tarot Day. The next May (for she had chosen her birthday for the celebration), I heard about it and joined the party. And I have, more or less, celebrated setting aside one day a year for the commemoration of All Things Tarot ever since.

But a few years ago, she passed her idea (and all legal rights) over to a Large, Very Serious Tarot enterprise, and over time, for me at least, it lost a lot of its sparkle.

Although my enthusiasm for that event faded, I still felt like Tarot deserved its own day of merriment and celebration.

And after the year we’ve all been through? I would say now more than ever! Besides — what day could be more ideal than April 1 – All Fool’s Day?

Last year’s inaugural celebration was a huge success, so let’s do it again!

Fun! Prizes!

Post a comment HERE on my blog (not Facebook or Insta!), in the “Leave a Comment” box, alias “Luminous Sparks,”  in order to be entered to WIN. If you are reading this via email, pop over here to visit my website and blog!

(And if you’ve never actually seen my website – this would be a lovely time to get acquainted. It’s my labor of love just for you, going back to 2003. It’s brimming with LOTS of Tarot and other magick).

ONE lucky winner will receive the acclaimed (and much beloved!) Mystical Cats Tarot Cards, with art by the sublime and magical Mickie Mueller and text from the brilliant, cat-adoring Lunaea Weatherstone.

TWO lucky winners will receive a free Soul Card kit. Includes magical botanicals and herbs, many of which have been grown by me, and all of which are sustainably, organically grown; a crystal or stone that is in harmony with your Soul Card; a brief overview of that card’s attributes; and a blessed candle for your meditations.

TWO lucky winners will receive a brand new Waite-Smith Tarot deck (inaccurately still labeled the Rider Tarot, but as we all know, Rider was just the publishing company, and nowadays, the deck is known by savvy Tarot people as the Waite-Smith).

Yep, that’s FIVE prizes, in honor of this V-Hierophant year!

Please note: If you have a preference for which prize you want, or really DON’T want, please say so in your comments.

This is not a race! To give everyone in every time zone a fair crack at this, the contest closes at 6am, tomorrow (April 2), Eastern time.

I will announce the randomly, magickally selected winners around noon, Eastern US time on Friday. I was silly flexible last year, but it made me sort of crazy, so this is a firm cut-off.


* To enter, I will need your preferred full name, and your email address:

Please include your email WITHIN THE COMMENT BOX ITSELF, using this format:

YourPreferredEmailName and then write out the words, “the at symbol” and then YourEmailServer and then write out “dot com” or “dot edu” or whatever it is.

So, for instance, if I was entering, I would type my comment and then add:

bethowlsdaughter (the at symbol) owlsdaughter (dot com).

This is to prevent weird spammy, bot harvesting thingies from scooping up your data.

* Because international postal rates have gone completely bonkers, I am desperately sorry, but I just cannot afford to ship outside of the U.S. I hate this even more than you, believe me. Especially since I intend for this to be international. So —

* If you are a Tarot professional, especially those of you outside the U.S., I encourage you to offer your own Tarot Day contributions and celebrations in whatever capacity you use to reach your peeps! The idea is to spread the joy, particularly if I am not able to.

Please make sure that your contact info is coherent enough for me to get in touch with you.

But Wait! There’s Even More Fun and Geekery!

Please visit my Facebook page and post photos of your favorite decks, or cards, or even spreads. Bonus points for Tarot-related selfies!

No prizes here, other than our undying likes, especially because not everyone is on Facebook.

This is for the pure fun of sharing and discussing our love for the Tarot. So pop over to my page, and let’s party!

And Once Again – A Special Shout-Out to My Tarot Reader Friends

I hope you, most especially, will join me in this year’s celebration.

Please DO share and support this day that is strictly for the pleasure and passion of our cards. If you care to offer gifts and other goodies for your clients, students, colleagues, and fans, I really hope you will! Let this be a perfect opportunity to do so.

But please: my intention for this day is gratitude and mirth, not marketing or money. In the spirit of The Fool, let us keep this a no-strings, non-commercial, purely charitable observance.

Cool? Thanks!

Let’s Do This, Y’all!

Please share far and wide with your friends, and let’s make the 2020s the Decade of Tarot together.

(The Fool, from Ellen Dugan’s The Witches Tarot)

Add my comment!

56 Luminous Sparks… add one

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

  • April 1, 2021, 6:05 am Kathleen A Curran

    wow! how exciting!!
    kpc915(the at symbol) aol (dot com).

  • April 1, 2021, 7:14 am Debra

    Greetings! Fun contest! truly enjoy your emails.. often think I would love to do in person reading next time I head south, later this year, I hope. Is this possible?
    Stay well!
    Debrakeiser (the at symbol) Gmail (dot com).

  • April 1, 2021, 8:18 am Mimi Burstein

    Thank you for this! I’m feeling just foolish enough to spin the wheel and take my chances on winning a Waite-Smith deck.

    punkin5170(the at symbol)gmail (dot com)

  • April 1, 2021, 8:18 am Julie Farin

    Happy Tarot Day!
    What a wonderful and generous idea.
    Since I have a Leo sun, I am partial towards the Cat tarot cards. 🐱
    Julieafarin (the at symbol) Gmail (dotcom)

  • April 1, 2021, 8:23 am Jenny Kendall

    A Mystical Cats Tarot would be a delight
    A Soul Cards kit seems a wondrous rite
    And I rather think it should only be Smith
    Or Pixie

    How fun and do have a happy day
    Jennykendall the at symbol mac dot com

  • April 1, 2021, 8:23 am Eva Liane Foster

    Hi, Beth Owl! Buuny bunny rabbit rabbit!

  • April 1, 2021, 8:29 am Elizabeth Glenn-Copeland

    I love your work. I love this contest! Blessed Be❤️

  • April 1, 2021, 8:44 am Jenifer berg

    Happy April fools day to you 🦋. I love tarot cards and have been reading cards since I can remember….such a wonderful tool for self knowledge and guidance. I would love your soul kit if lucky to be chosen 💗 love your website!

  • April 1, 2021, 8:58 am Dakota Crouch

    This is such a wonderful opportunity for a treat you are offering!! Thank you. I keep hoping to see you and the group again! My name is Dakota but my email is as follows. I hope this is correct!! (Met you at my shop in Jacksonville with Johnson and the whole crew at The Peddler & The Crow)

    thepeddlerandthecrow (the at symbol) gmail (dot com)

  • April 1, 2021, 9:01 am Jane Ellis

    Jane Ellis
    JaneyMae1 (the at symbol) gmail (dot com)

    My entry to the contest. Thank you for this, I love getting your emails and reading your blog. I hope to someday feel confident in doing my own readings.

  • April 1, 2021, 9:04 am nofixedstars


    fun! thank you!

  • April 1, 2021, 9:11 am Melissa Curran

    Thank you so much for all you do – I already have my soul kit from you! My email is melissa.curran1 (the at symbol) gmail (dot) com.

  • April 1, 2021, 9:24 am Beth

    ✭ ✭ ✭ ✭ ✭ ✭ ✭ ✭ ✭
    Hey, y’all! Don’t forget to include your email contact info! I am loving all the nice thoughts and all, but if I enter your name in the Magick Wizard’s Hat, I will need to be able to get in touch!

    Lookin’ at you, Eva, Elizabeth, Jenifer…
    ✭ ✭ ✭ ✭ ✭ ✭ ✭ ✭ ✭

  • April 1, 2021, 9:31 am Eva L. Foster

    trying again –

    Eva Liane Foster
    likelystories[at symbol]yahoo[dot]com

  • April 1, 2021, 9:46 am Debbie Friedlander

    Excited about The Second Annual International Tarot Day. Would be grateful to win a Soul Card Kit.

    dlfriedlander (the at symbol) gmail (

  • April 1, 2021, 9:47 am Dona Lomeli

    I am a beginner. Love your blogs. They give me insight!

    Lomeli80(the at sign)hotmail(dot)com

  • April 1, 2021, 10:07 am Aimee Misovich

    This is a wonderful celebration with wonderful prizes. Thank you for offering this giveaway! I’d love either the Mystical Cats tarot deck or a Soul Card set. Thank you!

    mvammj30 (the at symbol) earthlink (dot net).

  • April 1, 2021, 10:32 am Bridget Houlihan

    Happy Tarot Day! What a fun idea 🙂
    Thanks for all your wonderful blog posts.
    bconee0 (the at symbol) gmail (dot com).

  • April 1, 2021, 10:58 am Kelly DiLorenzo

    I have followed you since 2006! Every email I get from you is a special time to sit, relax and take a moment for myself. So thank you for always being so lovely and genuine 💞
    If I win, I’ll take anything you give me 😂

    Kelly DiLorenzo
    kellyd2123 (the at symbol) gmail (dot com)

  • April 1, 2021, 11:21 am Amy

    I’ve been following your site daily for the last several years, and share it with others regularly. I’m in the foothills of NC and was delighted to find you are in NC as well. Your visuals are always the best too!

    tulacat6(at the symbol)icloud(dot com)

  • April 1, 2021, 11:22 am Marie

    I just wanted to say how lovely and fun this is! We are in Canada so out of the contest but I really love love love this Cat Tarot for my daughter so I’m going to order it for her for Tarot Day! I love your posts and find they are very relevant to my life.

  • April 1, 2021, 11:27 am Mareena

    Purrsonally, I’ve been crushing on that cat tarot. housewitch (the at sign) Gmail (dot com)

  • April 1, 2021, 11:39 am Antoinette Brenion

    Thank you for a weekly tarot card that seems to be what I need

  • April 1, 2021, 11:49 am Annie

    I am sitting here with my cats Finnegan and Fiona. They are hoping I have the luck of the 🍀. You did a reading for me many years ago. You were so right on.

    Anneburnsnew(the at symbol)Hotmail(dot com)

  • April 1, 2021, 12:12 pm Kitty

    Kitty McGuin
    formskittymcg(at the symbol)gmail(dot com)

  • April 1, 2021, 12:21 pm Paula Harwell

    Hello Beth, I just want to say Thank You for all the years of your sharing your knowledge about tarot & magick. You have been a mentor to me & I’ve learned so much from you. I have registered for your introductory tarot class, for the 3rd time over the years. I always learn something new every time. Bright Blessings! paulaharwell57 the at sign dot gmail dot com. Any of the prizes will be gratefully accepted.

  • April 1, 2021, 12:23 pm Kerthy Fix

    The at symbol
    Dot com

  • April 1, 2021, 12:25 pm HEATHER Ford

    Thanks so much for offering this fun giveaway on tarot day! I so enjoy reading your weekly posts as well as the thoughts on the seasonal holidays.
    I would love a soul kit or the Waite-Smith deck (not so much a fan of cats!!) Enjoy some spring festivities this weekend.

    Heather Ford

    hford2096 (the at sign) yahoo (dot) com

  • April 1, 2021, 12:34 pm Pat Farrenkopf

    I found you and did the Advent ritual. It was transformational. I’ve been learning from you ever since. So grateful. Any of the prizes would be wonderful.

  • April 1, 2021, 12:40 pm Lori Morriss

    Lori Morriss
    Been following you for years. Thank you for everything you do and sharing your light.
    Lormor24 the at symbol gmail dot com

  • April 1, 2021, 12:52 pm Kari

    Thank you for all your wonderful posts, and a very happy International Tarot Day to you! (May I *not* receive a Waite-Smith deck if I am a lucky winner? Thank you!) kari “the at symbol” asunlitoak “dot com”

  • April 1, 2021, 1:20 pm Linda Pace

    lalaughter(the at sign)att dot net.
    I always remember the holy fools- the Grateful Dead– on April 1!

  • April 1, 2021, 1:24 pm Stephanie Anderson Ladd

    I love the idea of an International Tarot Day celebration! I posted a SoulCollage card I made for the Crone Fool on my Facebook page today in honor of All Fool’s Day. Love the synchronicity of posting my own version of a Tarot trump today. The Cats Tarot would be the Cat’s Meow. stephanie (the at symbol) saladd (dotcom).

  • April 1, 2021, 1:49 pm Susan M.Mulry

    Thank you for all the work you do, Beth Owl’s Daughter! It is of great value to all. I have learned so much from your website and newsletters over the years! Blessings! smepmulry (the at symbol) comcast(dot net).

  • April 1, 2021, 1:57 pm Morgan

    With so much thanks to you, Beth, I have awesomely enjoyed building and living in my House of Tarot Cards!💜
    goddesszillasixseven (the at symbol) hotmail (dot com)

  • April 1, 2021, 1:59 pm Rosanne Roy

    homestretch07(the at symbol)yahoo(dot com)

  • April 1, 2021, 2:41 pm MariEileen

    I just so love seeing the weekly Tarot card! I try to save it and read at the same time Elisabeth’s forecast arrives, keeping the advice found in both in the back of my head going through the week. Thank you for taking such time and care to continue do it! 😉

    I would sooooo love the Soul Kit! The one you sent for my birthday when you still had the Birthday Club, has remained in my “Treasured” box all these years. The email addy is:

    Be well and wishing you joy of the day! MEO

  • April 1, 2021, 2:51 pm Jennifer Barlow

    What fun! Thank you for hosting this, Beth. Happy April Fools Day!

  • April 1, 2021, 2:51 pm Karen Birbeck

    Can you believe it is April already! Happy International Tarot Day. From kbirbeck (the at symbol) gmail (period) com

  • April 1, 2021, 2:53 pm Mary Scanlon

    Dear Beth,
    Happy Tarot Day! Thank you for offering these lovely Tarot goodies. I’d be delighted to receive one of your soul card kits. I already have several card decks, including the Smith-Waite deck, so please give the decks to another blog reader. Thank you for all your insightful posts.

    Mary Scanlon
    marywsnc (the at symbol) gmail (dot com).

  • April 1, 2021, 3:21 pm Thalassa

    Brava to you for reclaiming World Tarot Day! (you may know I have more reason than others to rejoice in your decision). And actually, April First is the BEST POSSIBLE day for WTC, so hurrah!

    airndarkness at yahoo dot com

  • April 1, 2021, 3:25 pm Sarah Stockton

    I’d love to win one of the soul kits! Thanks Beth 💙

    Sesgaia (the at symbol) Gmail (dot com)

  • April 1, 2021, 3:26 pm Deb Charlesworth

    Awesome, thanks! debcworth(the at symbol)gmail(dot com) 🙂

  • April 1, 2021, 3:54 pm Diana

    Happy International Tarot Day! My four kitties and I would love the Mystical Cats deck should we be lucky winners! diana_nc at mac dot com

  • April 1, 2021, 5:48 pm MariEileen

    Fantabulous Fun!!!

    marieileen (the at symbol) gmail (dot com)

  • April 1, 2021, 6:04 pm Georgia Lee

    Love the Mystical Cat Deck! Didn’t even know about it. As always thank you for your insights and your presence in the world. The contest brought a big smile to my face and a little more lightness of being. Happy Day!
    gealee(the at symbol)gmail(dot com)

  • April 1, 2021, 6:19 pm Janet from another Planet

    The Fool, how cool
    Tarot, and Sloe Gin
    to begin again, on the first,
    say Rabbit!
    Thank you Beth, for who you are, what you do, and all your majick!

  • April 1, 2021, 6:31 pm Debora Hill

    Happy Tarot Day to all fellows!

  • April 1, 2021, 6:32 pm Janet from another Planet

    just cannot get this *&!@ technology right.
    Addendum to my comment, this time with email (sigh).
    starjet(the at symbol)mindspring(dot com)
    anything but the Rider Waite, please and thank you!

  • April 1, 2021, 6:46 pm Roxanna

    Love and respect your work for a long time now ❣️